Posting The Numerical Equivalent Of Your Vanity Number.

Vanity numbers—a word or phrase as a phone number—generate solid brand recognition and promise an easy-to-remember toll free number. A creative string of letters in place of a numerical sequence (called mnemonics) can be an invaluable asset for any business.

For those wondering if they should post the numerals along with the vanity number, that question is best answered on a case-by-case basis. In some instances, depending on your clientele and the specifics of the number, it is indeed best to put the numerical equivalent nearby in an ad or on a business card. In other cases, it just isn’t necessary.

There is an enormous business benefit to owning a vanity number—there is no doubt about that. However, if you have a number that is easily misdialed, it is sometimes a good idea to include the numerical equivalent. If your strongest competitor has a vanity number that is very similar to yours, just one or two digits different, consider including the numbers. It is also advised that if the majority of your potential customers are senior citizens or teens, including both options is likewise a good business practice.

Vanity numbers can lead to a much higher ad response rate and they create a stronger identity for any company. Word of mouth referrals increase dramatically—as much as 200%. For instance, 1-800-GOT-JUNK; 1-800-Call-DHL, and 1-877-My EXXON are prime examples of how a phone number can establish instant company recognition.

When looking for a vanity number, work with professionals at an established toll free service provider like Tollfreenumber.ORG to get the right number for your business. Once you find a number you like, activate it quickly before anyone else scoops it up, and then decide if it’s in your best interest to include the numerical phone number in advertisements and on your website.

In many cases, time will answer this question. If you have a series of misdialed calls and complaints about translating the number, then of course include the numerals. But if after using the vanity number for several months, there appears to be no problems, then use the vanity number alone. But either way, understanding the overwhelming benefits of a vanity number is a key to a successful business strategy.